Last week, Los Angeles officials unveiled a logo to accompany their bid against Rome, Paris and Budapest to host the 2024 Summer Olympics. “That new logo centers around what makes LA famous, what it ...

Logos surround us in digital and physical space. Logos surround us in digital and physical space, but we rarely examine the thought and artistic thinking that goes into the design of these symbols.

The Metropolitan Museum of Art's new logo. The Metropolitan Museum of Art Logos are a tricky thing to get right. Designed to distill the values of a brand or institution down to a single image, they ...

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